In the lates installment of Now to Next, we welcome James Lawrence, nicknamed The Iron Cowboy, who is perhaps best known for completing 50 Ironman-distance triathlons in 50 days in all 50 states.
This feat earned him a world record for the number of consecutive long course triathlons completed, but he still wondered if he had truly found his mental and physical limits. In 2021, after the pandemic halted his regular speaking gigs, James took on his biggest challenge yet: Conquer 100, in which he raced an Ironman-distance triathlon for 100 consecutive days, from March 1, 2021 – June 8, 2021.
We're so excited to have James onto the show to share his journey with us and how ordinary people can redefine impossible ever day and achieve extraordinary things.
0:40 - Introduction and background information on James Lawrence
2:36 - Defining what a triathlon is
12:42 - Distance running and the mental challenges we build up around it
22:38 - James' relationship with pain
28:59 - Criticism James received throughout his work to achieve his world record
37:45 - 100 triathlons in 100 days
43:08 - Sustaining injuries after the first few days and triathlons
47:20 - Going out and doing 101 triathlons instead of the original goal of 100
53:00 - Closing remarks